University Brand Review (UBR) Numbers

University Brand Review (UBR) numbers are used to denote publications and marketing materials that have been properly reviewed, written, designed, and approved for use, which signifies that the documents meet the University's visual and editorial standards.

UBR numbers are assigned to all promotional publications and marketing materials produced by Educational Equity offices. This pertains to materials that are used to promote, inform, or recruit, and are directed primarily to external audiences.

Publications and marketing materials that require UBR numbers:

  • Advertisements
  • Annual reports
  • Brochures, flyers, posters
  • Catalogs and handbooks
  • Calendars of events
  • Fund-raising materials
  • Maps
  • Newsletters, periodicals, and magazines
  • Program and course guides
  • Programs and invitations (for special or sponsored events)
  • Promotional publications in electronic format
  • Recruitment materials
  • Training manuals

Nonpromotional publications that do not require a UBR number or review by the Editorial Review Rep. include:

  • Classroom / instructional materials
  • Scholarly journals
  • Research papers
  • Internal memorandums
  • Forms
  • Research papers